Successful Social Media starts with Strategy. Focus on getting this right and build a strong foundation for your social media marketing.  

 Get in early to secure the pilot pricing of this Module of the Get Good or Get Off Program.

Course Curriculum

  • 1

    Introduction

    • What is the Get Good or Get Off Program all about?
  • 2

    Module 1: Social Media Strategy

    • Get Good at Strategy Introduction

      FREE PREVIEW

    • Lesson 1 Intro from Ailsa Page

    • Lesson 1 Part A Getting Clear

    • Lesson 1 Part A Downloadable Slides

    • Lesson 1 Part B Application

    • Lesson 1 Part B Downloadable Slides

    • Lesson 1 Part C - Reasons to be ON

    • Lesson 1 Part C Downloadable Slides

    • Reasons to be ON - The Pyramid Model

    • Module 1 Lesson 1 Worksheet One - Get Strategic
  • 3

    Module 1: Target Market

    • Lesson 2. Who – Target Market

    • Lesson 2

    • Lesson 2 Downloadable Slides

    • Target Market Worksheet
  • 4

    Module 1: Where

    • 3. Where

    • Lesson 3
  • 5

    Module 1: How

    • 4. How

    • Lesson 4 - How to Get Good at Strategy

    • Lesson 4 Downloadable Slides

    • Tools and Skills Audit
  • 6

    Module 1: What

    • 5. What
  • 7

    Module 1: When

    • 6. When

    • Lesson 6A When - Your Customers

    • Lesson 6a When Your Customers - Downloadable Slides

    • Lesson 6 Timing Research Worksheet 1

    • Lesson 6B When - You

    • Lesson 6b When Your Energy - Downloadable Slides

    • Lesson 6 Worksheet 2 Energy Time Planner

    • Lesson 6C When - Your Investment

    • Lesson 6c When How Much - Downloadable Slides

    • Lesson 6 Worksheet Time Investment Worksheet 3

    • Lesson 6D When - Now or Later

    • Lesson 6d Now versus later - Downloadable Slides

    • Lesson 6 Timing What Can Be Scheduled Worksheet 4
  • 8

    Module 1: Evaluation

    • 7. Evaluation

    • Lesson 7A Evaluation Measuring

    • Lesson 7B Impact on Business

    • Lesson 7B Impact on Business Downloadable Slides

    • Lesson 7 Worksheet Evaluation

    • Lesson 7 Worksheet Measuring

About the instructor

Marketing Sherpa & Digital Demystifier

Jo Saunders Ailsa Page

A true dynamic duo Jo Saunders and Ailsa Page bring their complimentary experience, skills and passion to this course. Jo Saunders is an international LinkedIn expert, digital marketing strategist and social media educator guiding businesses in the era of social business. Ailsa Page is a marketing dynamo and small business marketing expert who helps businesses both in Australia and globally to navigate the marketing maze and improve their bottom line.

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